The 35-year-old former Welsh Premier League striker joined the club during the 2013/14 season, later stepping up as assistant manager and ending the season as the clubs top-scorer, helping the Tangerines secure runners up spot in the Huws Gray Alliance.
Shannon initially took over the reigns last season in a caretaker capacity from Darren Moss who departed the club in November after a disappointing start to the season. His spell in charge began with four straight wins including Welsh Cup success against Denbigh Town and Briton Ferry and an impressive away win at title challengers Caernarfon. However, with too much ground to gain on the league contenders, Shannon, who was joined in the dug-out by Academy Director Chris Whitley and U19’s manager Paul Braithwaite, used the opportunity to impose a more attractive style of play and blood some of the clubs younger players as the Tangerines eventually finished in 11th place.
Conwy Borough Chairman Geoff Cartwright commented: "In Aden we feel that we have a manager who deserves the opportunity to take the club forward and who buy's into what we want to achieve. When Aden took charge last season he was set objectives to; ensure our league status, improve the style of play and to involve the clubs younger players and he achieved all that was asked.”
“We are still a work in progress with much work to do to ensure that we can eventually compete with clubs challenging for European places in the top division, and not just make up the numbers, and we have a number of initiatives in the pipeline to ensure that we can.”
“Our disappointing league campaign has given us an opportunity to sit down with the manager and coaching staff and carry out a full review of the whole playing structure at the club including every technical aspect. From that we will be implementing a number of new ideas and strategies to ensure that we can give ourselves the best chance of competing at the top end of the table. We will continue to look to bring through the best young players in the area to play alongside those who, asides from having the ability, are hungry and dedicated to us achieving success.”
Shannon said: “I would like to thank the Chairman and the Board for giving me this chance to take the club forward. I am really looking forward to the challenge, its a great club with great potential. There’s a lot of hard work to be done to get this club to where we belong in the Welsh Premier, but we all working together in order to achieve this."
Shannon and the club have also confirmed that Paul Braithwaite will step away from the Under 19’s side to continue as first team coach. The experienced Uefa A licensed coach Chris Whitley will assume the new role of Technical director, helping to oversee the clubs academy as well as supporting the first team. Colin Davies continues as Goalkeeping Coach and Lisa Edwards as the Club Sports Therapist.
“Paul as first team coach has been great to work with, I don't think there's not one local player or team in this division he doesn't know about. Chris Whitley is a great asset, not just for me, but for the whole club. His experience and knowledge of football is unbelievable and he is great to have around the place too."
"Colin Davies as goalkeeper coach is also great to work with and could probably play in this league himself he's that good! We also have Lisa as our Sports Therapist who is without doubt the best around and is great with the lads"
"I might look to bring in one more member of staff but I am delighted with the off-field team that we have in place already."
Pictured: Aden Shannon (centre), Paul Braithwaite (left), Chris Whitley (right) – pictured at the FAW Coaching Conference held at Celtic Manor and Dragon Park at the weekend.