St Helens Town Football Club will celebrate 74 years since their re-formation in season 2020-21 and made a return to the town at the Ruskin Drive Sports Ground redevelopment in the summer of 2017.

We are very experienced sponsorship partners offering a full range of packages starting from just £50 per season available including programme, website, social media and pitch-side advertising, match and match ball sponsors, individual player, playing and training kit sponsorship as well as some more unusual packages including hospitality suite sponsorship and video highlights sponsor!

Our award winning match programme secured a eigth successive ‘Programme of the Year’ for the North West Counties Football League and was judged 5th nationally from almost 750 non-league club entries (2019-20). It's been selected in the top 10 nationally for non-league match programmes in each of the past nine seasons.

We offer year-round coverage of all our sponsors via social media with over 8700 twitter followers at August 2020 and an annual increase of over 1000 new followers. We have produced over 80k tweets during the past five seasons promoting sponsors as well as keeping followers updated with club news and match information across all our teams. Our official website regularly has 1500 weekly visitors and is kept up to date across the full year with match reports, photographs, club and sponsor news.

All our sponsorship packages will run from August 2020 (or sooner if taken up earlier) through to 30th June 2021. A number of our packages are available to pay by instalments (3, 6 or 10 payments).

We enjoy weekly coverage in the St Helens Star newspaper and online via the St Helens Reporter website. There is extensive use of photographs in the match day programme, club website and social media. Company logo/details also used throughout the club on posters, letterheads, match programmes, website, social media, etc.

Reserve Team / U18s / U21s Shirt Sponsors: £750 per team - Includes company logo/details on the front and back of the team shirts ensuring local and regional business exposure. There is regular use of photographs in the match day programme, club website and social media. Company logo/details also used throughout the club on posters, letterheads, match programmes, website, etc. Full page colour advert included inside the 1st team match programme (which can be changed regularly throughout the season). Includes 2 x VIP guest passes to all home league games throughout the 2020-21 season.

We would also consider joint shirt sponsors – front of the shirt £600, back of shirt £150

As well as selling programmes at all our home fixtures the club makes each edition available free of charge via the website. Our digital programme have been downloaded over 150,000 times during the past nine seasons, averaging almost 17,000 views over the past three seasons and was chosen as one of the Football Association's ‘Growing Your Club’ case studies. One of our most recent digital versions is available here

Executive Programme Sponsor: £750 Includes company logo/details on the front cover of the match day programme throughout the 2020-21 season and a full page colour advert which can be updated on a regularly throughout the season. Company logo/details will appear on each 'editorial' page in the match day programme. A digital programme is produced for each edition of our printed 'glossy' match day programme which is available for free download and ensures an extended audience of almost 17000 per season. Includes 2 x VIP passes to all home league games throughout the 2020-21 season.

Digital Match Programme Sponsor: £750 this packages includes a four page wrap-around which forms part of our digital version of each match programme. The package also includes a full page in the printed match programme. Every time the programme is viewed online five full pages of sponsor coverage can be accessed by readers. All adverts can be regularly updated throughout the season. One of our 2020-21 digital versions is available here

Match Day Programme Advertising: Full colour adverts with artwork prepared if required (full page £200, half page £110, quarter page £60). The cost covers all home league games plus all home fixtures in a range of cup competitions. All adverts appear in the printed and digital versions of the match programme and can be updated throughout the sponsorship period.

Tracksuit Sponsor: £750 (First team), £500 (Reserves, U18s and Sunday teams). The club issue a tracksuit to each player which could have your company details/logo on the back and be seen across the Borough and North West region. Each of these packages also offers extensive match programme, website and social media advertising throughout the season. Includes 2 x VIP passes to all home league games throughout the 2020-21 season.

Training and warm-up kit: £500 (First team), £350 (Reserves, U18s, U21s and Sunday teams). The club issue a range of training wear in addition to playing kit which includes warm-up kit and sub-suits which could have your company details/logo printed on the front and rear. This package also offers extensive match programme, website and social media advertising throughout the 2020-21 season.

Match day polo shirts: £250 (per team) Company name/logo/details embroidered the front of the club polo shirts (players, coaches and club officials). This package also includes a quarter page advert in the match programme and coverage via the club’s social media outlets plus two VIP season tickets.

Pitch side Advertising Boards: £200 (per season), £325 (two year package). A 2.5m x 0.8m advertising board placed pitch side at the Arcoframe Stadium which is likely to exceed 80,000 visitors/users each year. The package also includes a quarter page advert in our match day programme as well as coverage on the club website and via social media.

Match Fixture Board Sponsor: £300 (per season), £450 (two year package). Our match fixture board (approximately 2.0m x 1.5m) will be on display at Ruskin Drive Sports Ground detailing forthcoming home fixture details. The sponsor will feature prominently on the board with name/logo/details included. This package also includes a quarter page full colour programme advert throughout the 2020-21 season.

Executive Match Sponsor: £100 benefits include up to six VIP match tickets/reserved seating, complimentary programmes, full colour half page advert in the match day programme, half time refreshments, company details announced over the PA system and details included in all match reports to local press and club website.

There will be an opportunity to have photographs taken with team captains and match officials prior to kick off. Match sponsors will also have the opportunity to choose and present the 'Man of the Match' award. Discount will be offered to sponsors wishing to take more than one match package.

Match Ball Sponsor: £50 similar to ‘Match Sponsor’ above with two VIP match tickets/reserved seating, programmes, etc. There will be an opportunity to have a photograph taken with team captains and match officials prior to kick off. Discount will be given to sponsors wishing to take more than one match ball sponsor package.

Match Programme Sponsor: £50 similar to ‘Match Ball’ above with two VIP match tickets/reserved seating, programmes, etc. There will be an opportunity to have a photograph taken with team captains and match officials prior to kick off. Discount will be given to sponsors wishing to take more than one match programme sponsor package.

We also offer a Combination Deal for £250 which includes 1 x Match sponsorship of your choice, 2 x Match Ball sponsorship of your choice, plus a half page colour advert in the match day programme throughout the 2020-21 season.

Individual Player/Staff Sponsorship: £70 (First team), £25 (Reserves, U18s, U21s and Sunday teams) per player/staff for the season 2020-21. Have your company name associated with a Town player for the 2020-21 season. Includes a programme advert & company logo/details added to the player profile page in the match day programme, social media and on the club website.

First team Player Sponsorship can also be split across individual items - shirt (£25), Shorts (£15), Socks (£10) and Boots (£20)

Man of the Match Awards: £500 (First team), £250 (Reserves, U18s, U21s and Sunday teams). The club presents a St. Helens Town Man of the Match trophy/medal following each home league fixture. This sponsorship would be named the 'Your Company' Man of the Match and would be detailed in each match report sent to the local press and on the clubs website. Includes a full colour half page advertisement in the club’s match day programme throughout 2017-18 which would be shared with a half page detailing the winners of the awards as the season progresses. Your company name would be engraved on each award (Medal in a presentation box).

Player of the Month Awards: £500 (First team), £250 (Reserves, U18s, U21s and Sunday teams). The club presents a St. Helens Town Player of the Month trophy/medal following the club's nomination for the League award. This sponsorship would be named the 'Your Company' Player of the Month and would be detailed on the clubs website and via social media. Includes a full colour half page advertisement in the club’s match day programme throughout 2017-18 which would be shared with a half page detailing the winners of the monthly awards as the season progresses. Your company name would be engraved on each award (Medal in a presentation box).

Hospitality Suite Sponsor: £500 (per year), £800 (two season package). The club provides pre-match and half time hospitality to visiting officials and sponsors in our hospitality suite. The package includes branding/signage inside and outside the building which will be renamed the ‘Your Business Hospitality Suite’ and we also offer a half page programme advert and regular social media coverage. The Hospitality Suite sponsor would have a full season invite to make use of the facilities and refreshments on offer.

Match Report Sponsor: £250 the club produces match reports for all first team fixtures throughout the season (approximately 50 games per season) and these are included in the match programme, club website and social media. The match reports include the sponsors name, web-link and advertisement which can be updated throughout the season.

Mascot Match Day Package: £40 includes admission for the Mascot plus two guests, complimentary programmes and half time hospitality. The Mascot will lead out the team at the start of the game and there will be opportunities for pre-match photographs with the team captains and match officials. The Mascot will receive a small gift from the club.

Away Travel Sponsors: £750 per season. With extensive travel around the North West the club are looking to support some of the costs with an Away Travel sponsor. Recent seasons have seen Town play up to 25 away fixtures with some as far Carlisle and Barrow in the North to Whitchurch and Oswestry in the South of the League competition. This package offers a pitch side sponsor board at Ruskin Drive along with a half page advert in the match programme throughout the season along with generous coverage on the club’s website and social media outlets.

Training Facility Sponsors: £750 per season. High quality training facilities are really important to all our teams/payers but are a significant expense for the club. This package offers a pitch side sponsor board at Ruskin Drive along with a half page advert in the match programme throughout the season along with generous coverage on the club’s website and social media outlets.

Video Highlights Sponsors: £750 per season. One of our new sponsorship packages which will cover some of the costs involved in creating a video highlights package for each home fixture at the Arcoframe Stadium. Sponsor logo/details will be prominent throughout the highlight package which will be available via the club’s website and social media channels. This package also includes a half page programme advert in the match programme throughout the season.

Website Sponsors: from £50 per season. Have your business logo placed prominently on a number of pages on the club’s official website. The logo will also include a link to your website or social media channels. Why not combine website sponsorship with a programme advert for just £100 per season.

We can put together a bespoke sponsor package for your business which offers maximum coverage throughout the season at a cost to suit any budget.

If you need further information or would like to take up any of the opportunities please feel free to contact Andy Langley on 07464 961870
or email alangley1974@googlemail.com

St Helens Town Football Club

Programme Editors

St Helens Town Club History 2017-18